For groups (‘organization(s)’) of 20 or more users, there is a $1 per person (1€ in Euro currency countries) per year licensing charge, to provide financial support towards maintaining the website and to recognize the benefits of bringing art into larger organizations. The ‘per year’ fee will be based on the financial year-end of the organization, with the fee pro-rated for the first year. The organization’s users subject to the $1 (or 1€) per user license fee can be located anywhere in the world.

A 15 cent user fee applies to organizations located in low or lower middle income countries, as designated by the World Bank. See the attached alphabetical World Bank list.

Fees for organizations with more than 50,000 expected users are negotiable.

Inquiries regarding fees should be made using our Invoice Us form and checking the third box. Also use this form to report your intended use of the website so we can send you an invoice. Complete the required boxes (*)  including your country of residence. Select the month of your organization’s fiscal year end from the drop-down menu. Indicate the number of users in the information box. We will determine the appropriate fee based on your indicated country of residence and generate an invoice to your organization. Payment can be made by check, charge to an organization credit card, or Paypal.

If you are uncertain of your organization’s fiscal year-end, choose Unsure. Then send us your year-end when known.


The following made-up examples illustrate the above license terms:

1) An advertising design firm (with a calendar year-end) wants to increase employee creativity in their New York and Los Angeles offices by setting up art areas with art supplies, where all employees can go on breaks to re-energize themselves. They want to start providing these 100 employees (60 in Los Angeles, 40 in New York) access to the Beginner’s School October 1st. The full year fee would be $100.

The prorated fee for the first year starting October 1 and ending December 31 would be $25, subject to renewal January 1.

2) The advertising design firm in example #1 was so pleased with the results from October 1 to the end of the year they decide to set up an art area in their London office for its 50 design employees, to start on March 1 of the second year. The fee for the second year would total $150 for the year ($100 for the U.S. employees, plus $50 for London’s additional employees). There would be no second year proration for the added 50 employees, as proration only applies in the first year.

3) Hila School District (with an August year-end) has had to cut back on its art education over the last five years due to lack of funding in its middle school. It decides in its two schools to use the Beginner’s School courses to teach art and bring in two local art teachers once a week to teach from the course lessons. The School District also wants all its teachers to have access to learning art on their breaks. There are a total of 450 students (out of the 1200 student population) expected to take art courses, and 40 teachers at Highland’s two schools.

The yearly fee would be $490 (450+40), beginning in September.

As Hila School intends to start the art classes on September 7 when the students return to school, there is no first year proration. As they have an August year-end, the first year of use encompasses a 12 month period.

4) In the hopes that it will improve morale and reduce recidivism of its prisoners, the French government (June year-end) decides to allow its prisoners nationwide to learn drawing and watercolor painting using the Beginner’s School Courses, starting January 1st. PDF files will be provided on disc to those prisoners without internet access. Selected artwork will be displayed in government buildings.

There are 40 institutions to be covered, with a total of 46,000 prisoners. The fee would be €46,000 a year. For the first 6 month period (from January 1 to June 30), the fee would be €23,000.

5) Avenida, a senior center provider to adults with challenges, intends to offer the Beginner’s School Sculpture Course at its two Silicon Valley senior centers to improve their clients’ cognitive skills. Avenida is not certain how many of its clients will take the classes in each of its centers, but estimates eight per center. As they expect only 16 students (8 students x 2 centers) in total, no fee is due (until the total clients actually taught equals or exceeds 20).

6) RPA, a U.S organization of retired persons, would like to offer Beginner’s School courses to its members for free as part of their membership benefits, and run “how to” articles in its monthly magazine as well as online webinars about selected lessons to improve its member’s mental cognition. Members total over 5 million.

RPA would be able to negotiate its yearly fee for its members’ use, the magazine articles and webinars, as its expected Beginner’s School users exceed 50,000.

7) Mary is an artist and would like to use the Beginner’s School Drawing Course with the 15 students to whom she currently provides art tutoring services. As the number of students being tutored is less than 20, no fee is due. Mary appreciates what the Beginner’s School is doing to help her business and decides to support the site. She encourages her students to do the same by visiting the “Support Us” button at the bottom of the Beginner’s School homepage.

8) In the hopes that it will improve morale and reduce recidivism of its prisoners, the government of India (June year-end) decides to allow its prisoners nationwide to learn drawing using the Beginner’s School Drawing Course, starting January 1st. Teachers will instruct the prisoners on an internal TV system. Selected artwork will be displayed in government buildings or sold.


There are 30 institutions to be covered, with a total of 46,000 prisoners. As India is found on the World Bank’s list as a lower middle income country, the fee per user is  15 cents. The fee would be $6,900 a year. For the first 6 month period (from January 1 to June 30), the fee would be $3,450.


9) The Happy Vacation Group would like to make art available to patrons of its intermediate and high-end hotels, and passengers on its cruise ships, using the Beginner’s School. It estimates 20% of its 100,000 yearly hotel guests, and 35% of its 50,000 cruise ship passengers, would use the Beginner’s School during their stay. The fee for the 37,500 (20,000 + 17,500) total expected users would be   37,500 a year.